Partnering with Trout Unlimited and helping the conservation organization improve fishing throughout the United States is good for fishing and good for the fishing industry’s bottom line, said TU’s President and CEO Chris Wood.

Wood will speak to attendees at ICAST/IFTD at the Orlando Convention Center. His talk, titled, “Conservation and Your Bottom Line: It’s More than just Philanthropy, it’s Good for Business,” is open to all show attendees.

“Not only is TU a leader when it comes to on-the-ground work to make fishing better in America, we’re one of the largest customers in the fishing world,” Wood said. “Every year, we spend hundreds of thousands of dollars on gear and equipment that we use for membership recruitment, and our 158,000 members spend many millions more every year. We leave a heavy footprint on this industry, and we’re hoping the industry will help us with our mission to protect and restore trout and salmon waters across the country. The results speak for themselves—better fishing means more opportunity for anglers. More opportunity translates into more revenue for the industry.”

More info at: tu.org